Strategy. Innovation. Brand.

Creating a Culture of Innovation

Can you create a corporate culture that stimulates innovation? Of course you can. In fact, according to the business writers Anthony Warren and Mark Turrell, there are at least ten attributes that will help you weave innovation into the very structure of your organization.  This week’s video summarizes the ten attributes or you can read the entire article by looking up:

Anthony C. Warren & Mark Turrell, “Innovation Management in an Agile Enterprise,” Chapter 5 in The Agile Enterprise, edited by Nirmal Pal & Daniel C. Pantaleo, Springer, 2005.

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