Strategy. Innovation. Brand.

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Be here now.

FOMO/JOMO. Be Here Now.

Julia and Elliot recently went to a wedding in Eureka, Colorado, a ghost town situated high in the San Juan Mountains. To say that Eureka is isolated is a vast understatement. Here are some things that the town doesn’t have: landlines, television, internet, wi-fi, mobile phone access, cable, newspapers, radio, and paved roads. When you’re there, you’re there. Just before the wedding ceremony, ushers collected everyone’s cameras and mobile phones. The couple seemed to be ...

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Don't tell me.

Information Avoidance and Persuasion

The 1989 Tour de France was decided in the last stage, a 15.2 mile time trial into Paris. The leader, Laurent Fignon, held a fifty second advantage over Greg LeMond. Both riders were strong time trialers. To make up fifty seconds in such a short race seemed impossible. Most observers assumed that Fignon would hold his lead and win the overall title. In most time trials, coaches radio the riders to inform them of ...

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What's your definition of blue?

Concept Creep and Pessimism

My friend, Andy, once taught in the Semester at Sea program. The program has an ocean-going ship and brings undergraduates together for a semester of sea travel, classes, and port calls. Andy told me that he was fascinated watching these youngsters come together and form in-groups and out-groups. The cliques were fairly stable while the ship was at sea but more fluid when it was in port. Andy told me, for instance, that some ...

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On a scale of 1 - 5, is he technically proficient?

Delayed Intuition - How To Hire Better

Daniel Kahneman is rightly respected for discovering and documenting any number of irrational human behaviors. Prospect theory – developed by Kahneman and his colleague, Amos Tversky – has led to profound new insights in how we think, behave, and spend our money. Indeed, there’s a straight line from Kahneman and Tversky to the new discipline called Behavioral Economics. In my humble opinion, however, one of Kahneman’s innovations has been overlooked. The innovation doesn’t have ...

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Friend or foe?

Why Study Critical Thinking?

People often ask me why they should take a class in critical thinking. Their typical refrain is, “I already know how to think.” I find that the best answer is a story about the mistakes we often make. So I offer up the following example, drawn from recent news, about very smart people who missed a critical clue because they were not thinking critically. The story is about the conventional wisdom surrounding Alzheimer’s. We’ve known for ...

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Truth Decay in action.

RAND's Truth Decay

A few days ago, the RAND Corporation -- one of America's oldest think tanks -- published a report titled, Truth Decay: A Threat To Policymaking and Democracy. Though I've read it only once and probably don't yet grasp all its nuances, I think it's very relevant to our world today and want to bring it to your attention. You can find the full report here. Here are some of the highlights. The items in italics ...

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The content on this website is divided into four areas: Strategy, Innovation, Brand, and Critical Thinking

  • Strategy — materials in this section focus on the definition of strategy, how to plan your strategy and achieve a consensus around it, and how to execute on your strategy.
  • Innovation — what is innovation and how does it differ from invention? How can you stimulate sustaining innovation? How can you spot a disruptive innovation and defend against it before it kills your business?
  • Brand — brand is in the eye of the beholder. You’ll need to communicate simple, consistent messages make the image crystal clear. You’ll also need to be persuasive. The materials in this section teach you all about it.
  • Critical Thinking – before you can improve your strategy and brand or stimulate innovation, you often need to improve your thinking. The materials in this section help you think about your thinking so you can improve it.
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